ANALISIS PERBANDINGAN KUALITAS PELAYANAN PADA WARNET JAGONET INTERNET CENTER DAN WARNET DEWA NET DI YOGYAKARTA
Abstract
This study aims to obtain explanation, information, data about things that did
not known before. This study tested and analyzed the difference about the service
quality between two interne café,wich is Jagonet Internet Center and Dewa net in
Yogyakarta that takes in the existing background.
The sample in this study is a internet café company wich is Jagonet Internet
Center and Dewa net in Yogyakarta. The population in this study are the consumer that
has been used the service both of those internet café. The sampling method of this study
was Convenience Sampling. The reference that use to measure if there is a diference in
service quality that received or expected by the costumer are five dimensions of service
quality (tangible, reliability, responsiveness, assurance, & empathy). Data tha used in
this study are the primary data obtain from the questionnaire that given to the
respondent.
Data analysis techniques that used to tested the hypothesis in this studyis the
method Servqual Gap and independent sample t test. The results showed that consumers
are satisfied with the quality of service at the cafe Jagonet. With the performance value
of 3,79 and 3,78 have hope. So there is a positive gap of 0,01. While in the cafe Dewa
Net overall performance score of 4,52 and 4,46 expectations, So there is a positive gap
of 0,06. Besed on the analysis independent t known there are differences in consumer
perception on the performance at the Jagonet internet cafe and Dewa Net.
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