Pengaruh Kecepatan Inovasi Terhadap Daya Saing UMK: Peran Mediasi Knowledge Creation
Abstract
This study aims to identify and examine the role of knowledge creation as a
mediation between the speed of innovation and the competitiveness of micro, small
and medium enterprises. Competence and market-based knowledge creation is
usually carried out by companies to create boundaries and widen the distance for
emerging business actors with similar businesses and trying to enter the market.
The object of this research is culinary Micro and Small Enterprises (MSEs) in
Yogyakarta and Sleman. Sampling using judgment sampling taken from MSME
business owners, business managers/managers and operational staff who collected
110. Questionnaire collection and data processing were carried out by PLS SEM
analysis using the SmartPLS version 3.0 application. The results of this study
indicate that the speed of innovation has a positive effect on the competitiveness of
MSEs and knowledge creation as a mediating variable has a positive effect between
the speed of innovation and the competitiveness of MSEs in Yogyakarta and
Sleman.
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