Browsing Communication by Author "Santosa, Sami Naufal"
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Marketing Communication Strategies After the Covid 19 Pandemic in Food and Beverages Enterprise (Case Study in Kalis Donuts Yogyakarta)
Santosa, Sami Naufal (Universitas Islam Indonesia, 2023)As a newly born developing micro small and medium enterprises (MSME) dessert restaurant chain, Kalis Donuts faced numerous challenges due to the restrictions imposed by the pandemic. It is known by the current facts that ...