Determining The Company’s Performance And Mitigation Action Of Air Conditioning Services Company During Pandemic
Abstract
COVID-19 has affected Indonesia's economy and health. Government restrictions on
work-from-home enterprises prevented them from operating normally. However, PT. FJL
still creates a breakthrough or innovation to thrive in the pandemic situation. This
research tries to determine the company's financial performance and the proposed
solutions. This study uses multiple methodologies. First, calculate Net Profit Margin to
determine the company's financial performance. Interview company experts to find the risk
and cause to model using Causal Loop Diagram. The CLD output will generate a flow
diagram for simulating the system to prove the impact of the suggested mitigation on the
company. Decision Matrix Risk Assessment prioritized the listed risk (DMRA). Finally,
customers were surveyed about the proposed product. The company suffered from a
negative value of Net Profit Margin in January and April. The causal loop diagram
displays revenue-affecting elements, while the risk mapping reveals four dangers with
seven sources. According to risk mapping, competitors and the Covid19 pandemic should
be solved first. This study proposes product diversification and additional products or
services for the new normal period, such as fogging disinfection and UVC LED air
conditioners. The simulation indicates that adding two products increases firm revenue.
According to the survey, respondents are interested in the proposed products. UVC LEDs
reportedly kill viruses and bacteria and fogging disinfectants that decrease fomite transfer
on inaccessible surfaces. This research shows the suggested action's impact on firm
performance.
Collections
- Industrial Engineering [2240]