Determining The Company’s Performance And Mitigation Action Of Air Conditioning Services Company During Pandemic

Abstract

COVID-19 has affected Indonesia's economy and health. Government restrictions on work-from-home enterprises prevented them from operating normally. However, PT. FJL still creates a breakthrough or innovation to thrive in the pandemic situation. This research tries to determine the company's financial performance and the proposed solutions. This study uses multiple methodologies. First, calculate Net Profit Margin to determine the company's financial performance. Interview company experts to find the risk and cause to model using Causal Loop Diagram. The CLD output will generate a flow diagram for simulating the system to prove the impact of the suggested mitigation on the company. Decision Matrix Risk Assessment prioritized the listed risk (DMRA). Finally, customers were surveyed about the proposed product. The company suffered from a negative value of Net Profit Margin in January and April. The causal loop diagram displays revenue-affecting elements, while the risk mapping reveals four dangers with seven sources. According to risk mapping, competitors and the Covid19 pandemic should be solved first. This study proposes product diversification and additional products or services for the new normal period, such as fogging disinfection and UVC LED air conditioners. The simulation indicates that adding two products increases firm revenue. According to the survey, respondents are interested in the proposed products. UVC LEDs reportedly kill viruses and bacteria and fogging disinfectants that decrease fomite transfer on inaccessible surfaces. This research shows the suggested action's impact on firm performance.