Browsing by Subject "attractiveness"
Now showing items 1-2 of 2
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ANTECEDENTS AND CONSEQUENCES OF PERCEIVED COOLNESS IN TOURISM INDUSTRY (EMPIRICAL STUDY IN PT. TAMAN WISATA CANDI)
(Universitas Islam Indonesia, 2019-10-02)In a recent years the effect of globalization have made tourism sector one of the largest growing sector in the world. An important strategy to attract tourism visit destination is undestanding tourist perspective and ... -
Pengaruh Penggunaan Selebriti Dalam Iklan Shampo terhadap Minat Beli Konsumen
(Universitas Islam Indonesia, 2011)Skripsi ini mengangkat judul “Pengaruh Penggunaan Selebriti Dalam Iklan Shampo terhadap Minat Beli Konsumen”. Secara garis besar membahas mengenai pengaruh penerimaan image slebriti Endorser yaitu keahlian (expertise), ...