Analisis Pengaruh Kualitas Hubungan Rantai Pasokan Terhadap Kinerja Kualitas dan Kepuasan Pelanggan (Studi Empiris Pada Industri Hotel Berbintang di Yogyakarta)
Abstract
There is a considerable body of scholarly work focusing on the interaction
between the various dimensions of supply chain (SC) relationships (such as trust,
commitment, adaptation, communication and collaboration) but far less on the
impact of SC relationships on performance. There has also been a considerable
body of empirical research that has examined the impact of quality practices on
quality performance. However, the effect of SC relationships on quality
performance has received less attention. Accordingly, this paper considers
whether or not it is possible to measure the multi-dimensional nature of SC
relationships and if so, what is the effect of SC relationships on quality
performance? To address these questions, we developed a conceptual framework
incorporating dimensions of SC relationships and quality performance. The model
was tested with data collected from 100 hotel in Yogyakarta. Our findings provide
considerable support for our conceptual model.
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