| dc.description.abstract | Background: Natural-based health products are increasingly used by women to
support reproductive health, beauty, and overall well-being. Among undergraduate
Muslim female students, halal perception is considered an important factor
influencing health-related product choices. However, empirical evidence on the
influence of halal perception on the use of natural-based health products among
female university students remains limited.
Objective: This study aimed to know the patterns of natural-based health product
use for women’s health, identify factors influencing that use, and examine the
influence of halal perception on natural-based health product use among female
students at Universitas Islam Indonesia.
Methods: This study employed a quantitative cross-sectional design. Data were
collected through an online questionnaire from 102 eligible female students of
Universitas Islam Indonesia. Data were analyzed using Partial Least Squares
Structural Equation Modeling (PLS-SEM) with SmartPLS 4.
Results: Natural products were commonly used by respondents to support
reproductive health, beauty, and overall well-being. Halal perception had a positive
and significant influence on the use of natural products (β = 0.820, t = 16.160, p <
0.001). The coefficient of determination (R2 = 0.672) indicated that halal perception
explained 67.2% of the variance in natural product use.
Conclusion: Natural products are widely used by female students at Universitas
Islam Indonesia for women’s health. The main factors influencing their use were
perceived effectiveness, positive experiences, routine health practices, and
women’s health needs. Halal perception had a positive and significant influence on
natural-based health product use, highlighting the role of halal considerations in
shaping health-related consumption behavior among Muslim female students. | en_US |
