Search
Now showing items 1-1 of 1
PENGARUH ISLAMIC BRANDING DAN RELIGIUSITAS TERHADAP PERILAKU PEMBELIAN KONSUMEN KOPI HPAI DI KOTA PEKANBARU PERSPEKTIF EKONOMI ISLAM
(Universitas Islam Indonesia, 2019-11-01)
The phenomenon in the increasing number of Islamic brandings shows a
shift of customer behavior. It is undeniable that in reality many customers use
the brands they buy and use as their manifestation to show their identity ...