Browsing International Relations by Author "Nafila, Khalda"
Now showing items 1-1 of 1
-
Pengaruh Word Of Mouth Terhadap Keputusan Pembelian Kuliner “jadah Tempe Mbah Carik”
Nafila, Khalda (Universitas Islam Indonesia, 2023)This research explores various forms of marketing communications, with a particular focus on the impact of word-of-mouth marketing. Word-of-mouth communication plays a pivotal role in informing consumers about products ...