Browsing by Subject "Marketing Communication"
Now showing items 1-4 of 4
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Implementasi Integrated Marketing Communication untuk meningkatkan Kinerja Penjualan di PT. Pro-specs Indopratama
(Universitas Islam Indonesia, 2023)Implementasi Integrated Marketing Communication untuk meningkatkan Kinerja Penjualan di PT. Pro-specs Indopratama -
Marketing Communication Strategies After the Covid 19 Pandemic in Food and Beverages Enterprise (Case Study in Kalis Donuts Yogyakarta)
(Universitas Islam Indonesia, 2023)As a newly born developing micro small and medium enterprises (MSME) dessert restaurant chain, Kalis Donuts faced numerous challenges due to the restrictions imposed by the pandemic. It is known by the current facts that ... -
Pengaruh Komunikasi Pemasaran Digital di Media Sosial Tiktok dan Lifestyle Terhadap Minat membeli Produk Kecantikan (Studi Kasus pada Brand Somethinc)
(Universitas Islam Indonesia, 2023)Studi ini bertujuan untuk menguji komunikasi pemasaran dan life style terhadap minat beli. Studi ini melakukan survei terhadap konsumen pada Produk kecantikan brand Somethinc. Pilot test dilakukan terhadap 30 responden ... -
Upholding Sharia Character: Marketing Communication at Marwah Syariah Guest House Balikpapan
(Universitas Islam Indonesia, 2024)Abstract—The misuse of lodging facilities for criminal and immoral activities is a recurring issue, with property owners prioritizing profit over ethical considerations. This research sheds light on the vital importance ...