Browsing by Author "Drs. Albari, M.si"
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Pengaruh Elemen Ekuitas Merek Larissa Aesthetic Center Terhadap Niat Beli Konsumen di Yogyakarta
Nur Endah Cahyani, 13311416 (Universitas Islam Indonesia, 2017-02-20)The strict rivalry of the beauty business it possibly causes brand switching amongs the customers. The rivalry to fight over the customer not only the attribute of the product which is easy to immitated by the competitor ...